Onda Platform

Tools Onda LLC uses to run the ad accounts we manage for our clients.

Onda is a paid performance marketing agency (ondaworks.com). We run paid media, email and analytics for ecommerce brands. Onda Platform is the set of tools our team and our clients sign in to at ondaworks.ai. It is not a public product: access is by invitation only.

What it does

• Audit QC checks every client's ad accounts each day: tracking and conversion setup, campaign settings, budgets, billing status and performance trends. When something breaks, it alerts the person on our team who looks after that account.
• Work turns those alerts into tasks for our team and tracks them until they are fixed.
• Reports gives each client a performance report built from their own accounts.

How it uses the Google Ads API

Audit QC reads data from the Google Ads accounts our clients have given Onda access to: campaign and account settings, conversion actions, budgets, change history and performance metrics. It uses that data only to check the account and report on it to our team and to that client. We do not sell it or use it for any other purpose, and no change is made to an ad account without a person on our team approving it.